Distributing your music to connected devices, especially those manufactured in China, is strategically important for several reasons:

Massive Market Penetration: China is the world’s leading exporter of connected devices, including smart speakers, smart TVs, and electric vehicles, all of which are equipped with advanced multimedia capabilities. The global market share held by these Chinese-manufactured devices is substantial, meaning your music gains the potential to be accessed by a vast and growing audience worldwide.

Unique Access Points: These devices often serve as primary access points for entertainment in homes and vehicles, places where traditional streaming services may not be the default option. By integrating your music into these ecosystems, you capture listeners at moments of high engagement—whether they’re relaxing at home or commuting—increasing the likelihood of your music being played and appreciated.

Untapped Audiences: Many users of these devices in less mature markets may not actively use traditional streaming DSPs, either due to preference or the unique nature of the device interfaces, which often prioritize different streaming services or built-in media solutions. This presents an opportunity to reach an audience that might be otherwise difficult to engage through standard music distribution channels.

Strategic Positioning: As digital consumption habits evolve, being present on these devices positions you at the forefront of the next wave of music distribution innovation. This forward-thinking approach not only sets you apart from your peers but also aligns your brand with cutting-edge technology and market trends.

Global Reach with Local Impact: While these devices are exported globally, they often come with localized features and content recommendations. This can increase your music’s exposure in specific markets, particularly in your home markets, providing a strategic advantage in both broad and targeted audience engagement.

Connected Devices Distribution serves a distinct and diverse array of platforms that aren’t traditionally recognized as stores but function as key access points for music consumption. This includes a wide variety of smart devices such as smart TVs, smart speakers, and electric vehicles equipped with integrated entertainment systems. These platforms form their own unique ecosystems, separate from traditional digital music stores.

Unlike typical online music stores that rely on apps like Spotify or Apple Music, the platforms we target with Connected Devices Distribution are embedded directly into the hardware of the devices. This means your music can be accessed through the device’s native multimedia system, providing a seamless user experience that enhances engagement and increases the likelihood of your tracks being played.

Our approach ensures your music is not only present but potentially featured across these devices, which are increasingly becoming the center of many users’ audiovisual experiences at home, in their cars, and even via portable devices. This strategic placement allows you to reach audiences that are otherwise untapped by conventional music distribution channels.

Unlike traditional music platforms, these connected devices create isolated listening environments where conventional streaming apps aren’t available. It’s an untapped market with fewer competitors and a rapidly growing user base. As these devices gain popularity, being one of the early adopters of this distribution model positions you advantageously to capture and engage a fresh audience.

Connected Devices Distribution is a unique approach that extends the reach of your music by integrating it into connected devices manufactured in China, such as electric vehicles, smart TVs, smart speakers. These devices are part of distinct ecosystems, separate from traditional digital service providers like Spotify or Apple Music. By partnering with us, your music becomes accessible on these platforms, potentially featuring prominently across a wide array of devices globally.

To get started with Connected Devices Distribution, you’ll need to ensure both your master and publishing rights are fully cleared for distribution. This includes securing a comprehensive license that encompasses:

Master Rights: These are the rights to the actual sound recordings of your music. You must hold the authority, either as the rights holder or through permission granted by the rights holder, to license these recordings for integration into various connected devices like smart TVs, smart speakers, and electric vehicles.

Publishing Rights: This pertains to the musical composition, lyrics, and any underlying works of your music. It is crucial that these rights are also fully managed and cleared, which requires coordination with songwriters, composers, and potentially music publishers.

By securing both sets of rights, we can streamline the distribution of your music across an extensive network of connected devices manufactured primarily in China but distributed globally. This approach not only facilitates legal compliance but also enhances your music’s accessibility on these platforms, ensuring it reaches a wider audience effectively.

Connected Devices Distribution adopts a reporting and accounting framework what you’d expect from digital distribution platforms.

Standard digital distribution typically revolves around making your music available on traditional DSPs like Spotify, Apple Music, and Amazon Music. These platforms are accessible through various devices and apps globally. In contrast, Connected Devices Distribution targets specific ecosystems built into devices such as electric vehicles, smart TVs, and smart speakers. These platforms often have their unique interfaces and may not support the traditional DSP apps, meaning your music needs to be integrated directly into their systems.

Connected Devices Distribution can specifically increase your earnings through several key avenues:

Expanded Reach: By distributing your music on connected devices like smart TVs, smart speakers, and electric vehicles, you access a broader and diverse audience. These devices often come with built-in music services that feature curated playlists and recommended tracks, placing your music in front of listeners who are looking for new content but might not have discovered you on traditional DSPs.

Reduced Competition: Since these ecosystems are less saturated than platforms like Spotify or Apple Music, your music faces less competition. This can lead to higher play counts and more exposure, which translates directly into increased royalties.

Direct Licensing Agreements: We facilitate direct licensing agreements with device manufacturers, which often yield better financial terms compared to traditional streaming services. This is because you can negotiate rates that aren’t bound by the standardized payouts typical of popular DSPs, potentially earning you more per play.

Holistic Rights Management: By managing both master and publishing rights, we streamline the process, allowing you to capture more of the revenue generated from your music without needing to split earnings with additional rights management entities. This efficiency not only reduces administrative overhead but also maximizes the financial returns from each track.

Global Market Penetration: As these devices are distributed globally, your music gains international exposure without the need for region-specific marketing strategies. This opens up new markets where your music can earn royalties, further diversifying and increasing your revenue streams.

While this strategy has global applicability, it’s particularly potent in areas where connected devices are popular and still proliferating. China, as the leading manufacturer and exporter of these devices, is a primary market, but the reach is truly global. As these devices are exported and used worldwide, your music gains international exposure, not just in established markets but also in emerging ones.